Hunt Market Research (Updated)

Update: The results are in! Read our article to learn more about how digital marketing compares to trade show. [Original] So, we are back at it with our shenanigans. After working with our partners in the hunting industry in Africa, it has become clear that there really isn't a lot of research available on the topic of marketing hunting Safaris in Africa to the outside community. 

Update: The results are in! Read our article to learn more about how digital marketing compares to trade shows. So, we are back at it with our shenanigans. After working with our partners in the hunting industry in Africa, it has become clear that there really isn't allot of research available on the topic of marketing hunting Safaris in Africa to the outside community. Sure, we all know about the shows, the advantage local languages bring you and good old house parties - but there is simply no data backing anything up.  This is the one place where KC Safari Services shine. The hunting industry has somehow stayed behind almost every other industry in the world when it comes to the use of tech and marketing techniques, and we are proud to say that we have been pioneers in changing that.  We are very excited to announce that we have compiled a low-intensity research program that will systematically gather info to the benefit of all our clients. What does this mean for you as the outfitter? Well, quite simply, it means we will be taking the guesstimating out of marketing as much as we can, and working with facts and figures that we have gathered in order to squeeze the value out of every last cent of your marketing budget.   Stay tuned for our first set of results from our tests and studies.